"Designing for quality will always be more expensive. It's not about expense. It's about the return on the investment." -Jared Spool You have to take a look at

"Designing for quality will always be more expensive. It's not about expense. It's about the return on the investment." -Jared Spool You have to take a look at your competition. If a high quality experience doesn't matter then yes don't do the 29 things. However, remember "Design and UX is the new IP" - Ron Conway And remember Paul Graham has said "always run uphill". He meant that when he could solve either a regular problem or a hard problem at Viaweb he'd always solve the harder problem as if he found it hard, his competitors would find it almost impossible. So you can use UX and Design as your "barrier to entry"/"hard problem" amongst your competition. If you are solving some other non UX hard problem, then have a mediocre user experience if it makes sense.