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@ 15:30 Where Kevin asks Elon why other auto manufacturers make crap car designs. I've always wondered about this and it's interesting that Elon states that mo

• acomar 14y ago
  I hypothesize that it's because design is expensive, and the other manufacturers are unwilling to pay to design "low-end" cars.
• jarcoal 14y ago
  Maybe to give people a reason to buy high-end cars?
• enra 14y ago
  There was a TED talk[1] product design, or designing for manufacturing and distribution. I think the points were that: 1) These concept designs don't work that well in real conditions, are hard to manufacture or don't have a support network 2) People actually expect and want "regular" looking cars. The speaker made a example of hospital equipment which has to look fancy and complicated, because otherwise people won't trust it (and therefore, buy it). I guess Tesla can work around the first point since, they're a new maker and don't have any previous investments, which allows them to try new ways of doing things. They're pretty good at the second point as well, since don't make or sell "regular cars" anyway. Tesla Roadster is not an average car, it's a high-end sports car for techfreaks and I think the prospects for the sedan is also pretty much in early adopter audience. [1] http://www.ted.com/talks/timothy_prestero_design_for_people_not_awards.html http://www.ted.com/talks/timothy_prestero_design_for_people_...