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You can't relate the privacy risk to 'those particular ads'. The advertisement you see doesn't mean anything- the risk comes through complete usage gathered by
by awakeasleep 14y ago
You can't relate the privacy risk to 'those particular ads'.
The advertisement you see doesn't mean anything- the risk comes through complete usage gathered by the advertising networks who bought the ad, and then resold to partners and affiliates.
The risk some of us worry about is that a data tsunami will eventually push total awareness of device users to a hostile government or facet of organized crime.
And while you would have worse things to worry about if the NSA or Google are compromised, there are millions of advertising affiliates and companies that share information and go bankrupt, which makes this concern a plausible fear in my mind
- yajoe 14y agoKSO ads aren't served by ad networks, and Amazon prohibits ad networks from having access to the ads for the very fear you mentioned. The only data recorded are impressions and ad-specific aggregate usage -- how many times did people watch the movie trailer? How many people converted? There are no tracking cookies included with the ads. Amazon values its customers deeply and letting the third-party networks gather intel about its customers is a lose-lose proposition. Amazon loses its competitive advantage for having great data to make great recommendations, and customers lose their privacy. The ads don't work that way.