My guess is Amazon will later offer an option to remove the ads. Amazon will gladly trade $40 in cash today to lose $30 in future ad revenue and satisfy a cust

My guess is Amazon will later offer an option to remove the ads. Amazon will gladly trade $40 in cash today to lose $30 in future ad revenue and satisfy a customer's wishes. They just didn't announce this upfront because they want the headline price be $199, rather than have the media say stuff like it is $240 compared to the $199 google tablet.