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I think their former head of growth (Elena Verna), stated on LinkedIn that everybody in the company hates those black patterns too, yet every single experiment
by epolanski 1y ago
I think their former head of growth (Elena Verna), stated on LinkedIn that everybody in the company hates those black patterns too, yet every single experiment in removing them and providing alternatives resulted in unacceptable revenue losses.
- cedws 1y agoYeah that’s generally how it works, you throw away ethics to make more money.
- deleted 1y ago[deleted]
- raverbashing 1y agoWell honestly it's hard to sell a feature as a product.
- zaphirplane 1y agoIn case you are wondering this was a Steve jobs quote
- merelysounds 1y agoI hope this analysis does not factor in the brand damage, lower user satisfaction and the risk of losing customers to an emerging competitor without these dark patterns.
- lucyjojo 1y agohonestly it might very well be optimal (if you optimize for money). optimal does not have to be pleasant.