Tik-Tok. The answer is Tik-Tok. I know misinformation existed before short form video, but the rate at which garbage content about otherwise benign topics can

Tik-Tok. The answer is Tik-Tok. I know misinformation existed before short form video, but the rate at which garbage content about otherwise benign topics can be spit out and regurgitated cannot be understated. If you watch one video about the dangers of sunscreen, the algorithm can feed you 30 more in just minutes. This is a speed of content humans simply cannot handle. Whether you realize it or not, you'll be given a false sense of social proof and consensus that no amount of fact checking later can deprogram. It's not just crazy opinions about politics or vaccines or sunscreen. Multiple people at a time in my circle will go off at the same time about seatbelts. Or aspartame. Or eating more liver. Or the importance of moon cycles.