If it's automation it could also reduce costs of the customers. But that is a very complex question. It could be that there isn't enough competition in AI and s

If it's automation it could also reduce costs of the customers. But that is a very complex question. It could be that there isn't enough competition in AI and so the customers are getting only marginal gains while AI company gets the most. It could also be that for customers the revenue / profits will be delayed as implementation will take time, and it could be upfront investment.