4 ms·
First rule of out-designing Apple is you do not talk about out-designing Apple.
by atirip 14y ago
First rule of out-designing Apple is you do not talk about out-designing Apple.
- nirvana 14y agoYeah, makes me think the opposite. When you talk about it, it sounds like they don't care about design (or maybe even don't know what design is.) Nokia has made good products in the past, and I do hope they will succeed in out designing Apple. But I'll wait til I see it.
- seltzered_ 14y agotrue, and it could be even worse. There's a quote from former HP CEO Leo Apotheker after the webos acquisition about wanting to be more "Apple-like". I can't tell you how many meetings I've been in where managers / product directors / ceo's all talk about how they want to be more like Apple - even when their business model may not make any sense to be more like Apple. And then their execution plan is focused more on cost savings than actual innovation.
- sp332 14y agoI don't think the designer said that. The author asked him some specific questions about Apple, but almost all of the Apple-oriented content of the article was from the author, not the designer.
- pooriaazimi 14y agoIt reminds me of RIM Playbook and "Amateur Hour Is Over!" That didn't help RIM, let's hope it works better for Nokia.