True. I know of a company that added a pay‑as‑you‑go option. In the first year, more people signed up, but over time subscriptions dropped, so they scrapped it.

True. I know of a company that added a pay‑as‑you‑go option. In the first year, more people signed up, but over time subscriptions dropped, so they scrapped it. That said, pay‑per‑post is becoming more popular, and platforms like Substack are already experimenting with it.