> Network effects is about how exponential value can be gained from linear user growth network effects is the momentum that keeps everyone from stopping the us

> Network effects is about how exponential value can be gained from linear user growth network effects is the momentum that keeps everyone from stopping the use of the service/product. it takes too much energy to stop, so people just keep using. it also helps there's nothing to replace. any fledgling service that might offer an alternative just gets bought up by the service.