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> The slideshow indicated that it took 272 days for Velti to collect its money. It also published a chart showing the difference between the revenue it was owed
by duxup 1y ago
> The slideshow indicated that it took 272 days for Velti to collect its money. It also published a chart showing the difference between the revenue it was owed, accounts receivable ("AR"), and actual revenue. AR far outstripped sequential revenue, a clear warning that the business was not taking in as much cash as its contracts called for
Who were its clients that were supposedly going to pay them … eventually?
Finding good clients is half the battle….
> But after third-party costs are taken out, Velti keeps only $8.7 million in net revenues. Its sales and marketing expenses alone are $11 million.
What are these other expenses? They have 900 employees, I would expect a lot of their work is done themselves…. but apparently not?
So they were incurring expenses, on behalf of people that were not paying them?
- alephnerd 1y ago> Who were its clients that were supposedly going to pay them … eventually? European companies that didn't survive the Eurozone crisis.