Maybe they went with burgers because it's low effort: everything else is the same (bun, salad, fries). Just replace the patty, which still goes through the same

Maybe they went with burgers because it's low effort: everything else is the same (bun, salad, fries). Just replace the patty, which still goes through the same process. Again, missing the opportunity that vegetarian/vegan food can be healthier, not just removing of animal cruelty and death.