The math on advertising and brand loyalty has changed. There was an article posted to HN this week that explained it pretty well I think. It's easy to start a

The math on advertising and brand loyalty has changed. There was an article posted to HN this week that explained it pretty well I think. It's easy to start a new brand now, so it's OK to risk ruining your current brand. The decline in quality isn't bewildering, it's exactly what our form of capitalism encourages. https://www.gojiberries.io/advertising-without-signal-whe-amazon-ads-confuse-more-than-they-clarify/ https://www.gojiberries.io/advertising-without-signal-whe-am...