They lock you in mostly with loyalty incentives vs brand recognition. Ask any of your friends who travels for work frequently where they stay and why. The answe

They lock you in mostly with loyalty incentives vs brand recognition. Ask any of your friends who travels for work frequently where they stay and why. The answer always has to do with the points on offer not the experience which is more or less the same across most hotels and pricepoints until you reach a very very high pricepoint.