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This doesn't seem like a new discovery at all - this is what news publications have been dealing with ever since they went online. You aren't going to get adve
by dwaite 1y ago
This doesn't seem like a new discovery at all - this is what news publications have been dealing with ever since they went online.
You aren't going to get advertising without also providing value - be that money or information. Google has over 2 trillion in capitalization based primarily on the idea of charging people to get additional exposure, beyond what the information on their site otherwise would get.
- EPendragon 1y agoI believe that as search engines continue to move toward AI summaries and responses, it will reduce the traffic to the websites since most people will be ok accepting the answers that the AI gave them. My approach right now is to rely on social media traffic primarily where you can engage with the readers and build trust with the audience. I don't plan on using any advertising in the near future. While that might change, I am convinced that more intentional referral traffic will generate more intentional engagement.