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I had really hoped we were past the "landing page" concept at this point. Yes, if you can get people to pay, that validates the ideas, but a landing page is mos
by codingdave 1y ago
I had really hoped we were past the "landing page" concept at this point. Yes, if you can get people to pay, that validates the ideas, but a landing page is mostly a validation of the marketing, not the product. And it could be complete throwaway work because once the product hits user's hand, they will correct the details that are wrong, and your initial "landing page" is outdated instantly.
Better to talk to people and iterate on prototypes with a handful of pilot users until they are willing to pay, them expand beyond the pilot group. Not only it is real communication and iteration with users, we aren't spamming the world with "landing pages" of products that do not actually exist.
- Taikhoom10 1y agoOk well, your right it is usually a combination of things, you can have several prototypes that you show. My point is you shouldn't get stuck in any of the i will build before validating.
- Taikhoom10 1y agoAnd also, unless you get feedback in the right way, a lot of people could mislead you. Paying shows real validation that you cant argue with. Actions are a lot louder than just words.
- bruce511 1y agoLanding page might be overdone, but you follow up with talking to users etc. The mechanics may differ, but the point is the same. Validating the idea with real customers, finding those customers, getting them to be interested, is exactly the hard part. Once you have a way to reach your projected customers, once you've even determined they exist, then you should start building. Building first, then wondering who the customer is, or how to reach them, is a waste of time and money.