I think it's really important not to forget that this is for getting funding, not necessarily for having a successful startup/business. There is a really big d

I think it's really important not to forget that this is for getting funding, not necessarily for having a successful startup/business. There is a really big difference there and often this type of advice ends up getting repeated but without the appropriate context. "Instead of trying to do everything well (traction, team, product, social proof, pitch, etc.), do one thing exceptionally. As a startup you have to be exceptional in at least one regard." That might be great advice to get funded, but it would be terrible advice to try and create a profitable business. To get a profitable business you really need to a do a lot of things well, not necessarily exceptionally.