4 ms·

Yeah I didn't describe that in detail, but in short you explain your idea in your landing page, market it in front of your target users. If your able to convert

Yeah I didn't describe that in detail, but in short you explain your idea in your landing page, market it in front of your target users. If your able to convert without having anything built that shows strong demand for the product. Does that clear it up?

PaulHoule 1y ago
Where I work we sell subscriptions to (mostly) academic organizations. There is no way these people will go to a web page and subscribe with a credit card, instead they talk to our sales people multiple times, have to talk to other parts of their organization to get the money, often write a bespoke contract, etc. Similarly I have worked for systems that would sell a highly customized system to a company like Airbus or Comcast or Safety-Kleen and there would be a huge amount of work going into determining what exactly gets sold which again, is not comparable to going to some landing page and paying with a credit card. If you're selling mattresses or something, maybe that's different.
- Taikhoom10 1y ago
  I am talking about the realm of startups and products. And yeah some might be skeptic, but a lot of people would if they really could use it. And that's just a metric you can use to really see if people are interested in your product.
  - PaulHoule 1y ago
    The difference is "consumer product" vs "enterprise products". My current employer is certainly not a startup, but I have worked at startups (angel, venture-funded or pre-funded) that worked on enterprise products. For consumer products what you're saying may make sense, but that is not the universe of all products and opportunities.
    - Taikhoom10 1y ago
      Yeah I totally get what your saying. Do you happen to be working on a startup right now?
      - sidewndr46 1y ago
        Did you actually read his reply or are you just working from some sort of script?
- bruce511 1y ago
  Even figuring this out is valuable. Say I've got an idea for a hot new academic thing. I know who needs this, I understand their pain, but its really valuable to understand their procurement process as well. If they need to have sales people as part of the process, I need to know that (and cost it in.) Talking to my target market, and understanding what it takes for them to pay me, is a big part of understanding if I have a real business idea or not.

PaulHoule 1y ago

Where I work we sell subscriptions to (mostly) academic organizations. There is no way these people will go to a web page and subscribe with a credit card, instead they talk to our sales people multiple times, have to talk to other parts of their organization to get the money, often write a bespoke contract, etc. Similarly I have worked for systems that would sell a highly customized system to a company like Airbus or Comcast or Safety-Kleen and there would be a huge amount of work going into determining what exactly gets sold which again, is not comparable to going to some landing page and paying with a credit card. If you're selling mattresses or something, maybe that's different.

Taikhoom10 1y ago
I am talking about the realm of startups and products. And yeah some might be skeptic, but a lot of people would if they really could use it. And that's just a metric you can use to really see if people are interested in your product.
- PaulHoule 1y ago
  The difference is "consumer product" vs "enterprise products". My current employer is certainly not a startup, but I have worked at startups (angel, venture-funded or pre-funded) that worked on enterprise products. For consumer products what you're saying may make sense, but that is not the universe of all products and opportunities.
  - Taikhoom10 1y ago
    Yeah I totally get what your saying. Do you happen to be working on a startup right now?
    - sidewndr46 1y ago
      Did you actually read his reply or are you just working from some sort of script?
bruce511 1y ago
Even figuring this out is valuable. Say I've got an idea for a hot new academic thing. I know who needs this, I understand their pain, but its really valuable to understand their procurement process as well. If they need to have sales people as part of the process, I need to know that (and cost it in.) Talking to my target market, and understanding what it takes for them to pay me, is a big part of understanding if I have a real business idea or not.