They had some kind of cashback deal involving LiveSearch (is that what they call it) and eBay. Up to 20% off, $200 maximum or something like that. People were

They had some kind of cashback deal involving LiveSearch (is that what they call it) and eBay. Up to 20% off, $200 maximum or something like that. People were signing up for it, buying gold or silver coins in the amount of about $1000, then getting $200 back. They were able to buy gold and silver for far less than the going spot price. I am not exactly sure how that increased Microsoft's mindshare or their eventual bottom line; but it sure made a lot of gold and silver buyers happy.