Blog Author here: You're right, I agree. I tend to write posts targeted at founders who are building problem solving products, not the foursquares and twitters

Blog Author here: You're right, I agree. I tend to write posts targeted at founders who are building problem solving products, not the foursquares and twitters of the world. I think in limited instances it still could possibly be a helpful strategy (if only to just start engaging the community at large and increasing brand awareness)