> army of experienced UX designers They do, which means they have an army's worth of officers all trying to jockey for influence and power and position with li

> army of experienced UX designers They do, which means they have an army's worth of officers all trying to jockey for influence and power and position with little pet projects and "suggestions" and so on. Apple's best years in UX were well before the army arrived, when they had a single man with great taste ultimately green-lighting every decision. Apple's air of "design excellence" is stale, and is purely marketing now, i.e., a lie.