Imagine how quickly we’d answer the question of whether consumers actually prefer Apple’s walled garden and are voting with their wallets, or if they’re just l

Imagine how quickly we’d answer the question of whether consumers actually prefer Apple’s walled garden and are voting with their wallets, or if they’re just locked in and being taken advantage of, if 3rd party app stores with much lower overhead were allowed. If your monthly subscription cost $10 on the Apple app store but $7 on the other one, for the same product, I think we’d get an answer rather efficiently.