3 ms·
> You are free to pay ~30% extra for your preferred customer experience. The rest of us can leverage discounted pricing. Customer Choice for the win! People sa
by Nursie 1y ago
> You are free to pay ~30% extra for your preferred customer experience. The rest of us can leverage discounted pricing. Customer Choice for the win!
People say this stuff, but recently I re-examined my subscription to a multi-platform VPN service through the App store and found that they priced it cheaper than getting the same package through their website or through their windows client.
No idea why.
- goku12 1y agoIs that the norm or just an outlier?
- Nursie 1y agoI don't know, it's the only data point I have! I would presume an outlier as it seems to make poor business sense.
- thayne 1y agoI'm not sure if it is still the case after the EU cases, but it at least used to be that Apple prohibited you from charging more for paying through the app store. And that leads to increased prices for everyone, regardless of if you even own an iOS device.
- dmoy 1y agoI thought you could charge more (at least now, maybe not in the before times), but you still can't say explicitly that you're charging more because of Apple's 30% fee.
- p2detar 1y agoYou can’t just stamp a price tag on your app. Apple have price tiers and you must choose a pre-defined price tier. Edit: Not sure if up to date but for example: https://www.apple.com/newsroom/pdfs/App-Store-Pricing-Update.pdf https://www.apple.com/newsroom/pdfs/App-Store-Pricing-Update...
- Nursie 1y agoI mean, that's pretty flexible. At $17.99 (AUD) per month it could fit into the $1 step model, which starts at $0.99, maxing at $139.99 They charge $19.39 for the same subscription if you buy it direct. By the logic of Apple taking a 30% cut thereby pushing up the price of doing business, you'd think they could charge $12.59 to direct customers and take the same profit out. (This is month by month subscriptions to NordVPN)