Interesting. So I can go around spamming my competitors site via email posing as if I'm looking for paid links and maybe even post them around somewhere and the

Interesting. So I can go around spamming my competitors site via email posing as if I'm looking for paid links and maybe even post them around somewhere and then have the sites page rank go down ? That logic sounds more than a bit flawed to me. Basically, if I were to focus my efforts on generating distrust around my competitors site, this would be a perfect way to go about it. (also, there is a spam list called surbl which follows this same method and I've had to have my site removed from their list twice due to someone else spamming it out there.. Quite a nuisance. Now I'm REALLY worried if people can mess with PR like this too...)