Just a little side tip on something that works for us. We have a service that we price at $120. When you purchase that service you are told that it takes abou

Just a little side tip on something that works for us. We have a service that we price at $120. When you purchase that service you are told that it takes about 24 hours to setup. We then offer the ability to purchase 2 to 4 hour setup at an additional $15 or 4 to 8 hour at an addition $10 or 8 to 12 hour at an additional $5. The majority of people purchase the $10 option. Presumably for the same reason people choose to pay for overnight, two day etc. shipping instead of waiting 3 to 5 days (or whatever the offering is). When we added this option a while back it was like instant money since we were typically completing the service setup in the 2 4o 4 hour time anyway.