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> We don't hate billboards because of their irrelevancy. We hate billboards because they're giant ugly attention grabbers If you read the rest of the paragraph
by AlecSchueler 1y ago
> We don't hate billboards because of their irrelevancy. We hate billboards because they're giant ugly attention grabbers
If you read the rest of the paragraph it becomes clear that this is what was meant by irrelevant.
- nehal3m 1y agoIt’s probably stretching the meaning of the word, I think obtrusive would fit better.
- chongli 1y agoNo it’s using the common usage of the word irrelevant rather than the ad industry term of art. In common usage, almost all ads are irrelevant unless they simply help you find what you were already looking for (like a search ad leading to the exact website you were searching for). The ad that convinces you to buy something you hadn’t thought of before (while watching a video related to that topic) would be considered relevant by the ad industry. But that’s still irrelevant in common usage because you were watching a video, not shopping.