Physical businesses need to think about this too. Too many seem to assume every customer is tech-savvy and equipped with an iPhone. Should you assume all your

Physical businesses need to think about this too. Too many seem to assume every customer is tech-savvy and equipped with an iPhone. Should you assume all your customers have smartphones? Smartphones with internet connections? Working cameras? Zelle? Venmo? Facebook? WhatsApp? Uncracked screens (for displaying QR codes to be scanned)? The ability to install an app? I recently bought a snack from a pop-up food vendor who could only accept Venmo, which luckily I have, or exact cash, since he didn't have change. I'm pretty sure he only told me this after he handed me my food. I know lots of people who don't have Venmo—some don't want it because they see it as a security risk, some have had their accounts banned, some just never used it and probably don't want to set it up in a hurry while buying lunch. I also recently stayed at a rural motel that mentioned in the confirmation email that the front desk isn't staffed 24/7, so if you need to check in after hours, you have to call the on-call attendant. Since cell service is apparently spotty there (though mine worked fine), they included the Wi-Fi password so you could call via Wi-Fi. There were also no room phones, so if the Wi-Fi goes out after hours, guests are potentially incommunicado, which sounds like the basis of a mystery novel.