It’s just difficult to describe, so instead of “click on the three horizontal lines thing” it’s easier to say “hit the hamburger” and the name stuck. I guess if

It’s just difficult to describe, so instead of “click on the three horizontal lines thing” it’s easier to say “hit the hamburger” and the name stuck. I guess if they were going to just have an abstract meaningless icon they should have picked something easier to describe over the phone, for example.