You may want to study how Facebook Applications marketed themselves and the many ad networks that have evolved specifically for them. Unfortunately, the Facebo

You may want to study how Facebook Applications marketed themselves and the many ad networks that have evolved specifically for them. Unfortunately, the Facebook App market is inundated with new apps, and to date I don't believe that there exists a good marketing strategy for newcomers. In fact, I believe that some categories of apps simply will not catch on no matter how much they are marketed, e.g. those which require a purchase. Best of luck!