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Junk mail is not subsidized per se. It does often cost less than non-marketing mail, but this is because it can take advantage of some discounts that lower volu
by tzs 1y ago
Junk mail is not subsidized per se. It does often cost less than non-marketing mail, but this is because it can take advantage of some discounts that lower volume senders have a harder time qualifying for.
In particular, you can get discounts for pre-sorting and bundling your mailings, formatting things in a way that is easier for USPS to automate, and for high volume.