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In what way does Pixar's IP overshadow Disney's? Listing the highest-grossing media franchises [1], Mickey Mouse, Winnie the Pooh, Star Wars, and Disney Princes
by n2d4 1y ago
In what way does Pixar's IP overshadow Disney's? Listing the highest-grossing media franchises [1], Mickey Mouse, Winnie the Pooh, Star Wars, and Disney Princesses are on #2-#5 respectively, while Pixar's top spot is #16 with Cars.
[1] https://en.wikipedia.org/wiki/List_of_highest-grossing_media_franchises https://en.wikipedia.org/wiki/List_of_highest-grossing_media...
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- CSMastermind 1y agoMy understanding is that the talent at Pixar completely took over the leadership of Disney's animation studios.
- gwbas1c 1y agoBecause, in the 1990s, Pixar's IP was more popular than Disney's. The story (as I remember it from a Jobs biography) was that, in the Disney parks, there were longer lines for Pixar characters than Disney characters. Someone in leadership (don't remember the name) basically swallowed pride and bought Pixar from Jobs. It was considered a "reverse acquisition" because Jobs had so much stock he technically controlled Disney afterwards.
- n2d4 1y agoThis was certainly true for animated movies in the 2000s (where Pixar clearly dominated), although not the companies as a whole. Pixar shareholders (including Jobs) owned about 15% after the deal. This isn't a reverse acquisition, it's just a normal acquisition. Company A (Disney) has many things but is missing one thing (an animation team that doesn't suck), so they buy a company that does have that thing.
- pests 1y agoBut what if company B ends up with majority ownership in company A in the end.
- e3bc54b2 1y agoIIRC Jobs was the single largest shareholder of Disney after acquisition, so that checks out. Found the source: https://arstechnica.com/uncategorized/2006/01/6038-2/ https://arstechnica.com/uncategorized/2006/01/6038-2/