Here's 2 main factors to consider for native vs. a web-based derivative: 1. Is the app the core product? Or is it just another channel? 2. Does it absolutely

Here's 2 main factors to consider for native vs. a web-based derivative: 1. Is the app the core product? Or is it just another channel? 2. Does it absolutely need to be on more than 2 platforms? 3. Do you have enough resources? No, no one ever have enough resources. So don't worry about it. As for Parse: You should definitely consider Parse if it suits your requirements and helps you to ship faster. You can export the data when you are ready to move on. Ditto for most other tools like Urban Airship.