Advertising will need to shift. But there will be a lot of resistance to making ChatGPT a shill for products. They won’t risk it now when trust is still shaky w

Advertising will need to shift. But there will be a lot of resistance to making ChatGPT a shill for products. They won’t risk it now when trust is still shaky with all the hallucinations. I agree non-AI search will go away and it will be a steep cliff - Google does not have a real moat against a significantly better product