> I’m constantly confused why Google wants me to use Gemini so much. Why would they want me to use an AI that doesn’t show ads, isn’t their search, and costs th

> I’m constantly confused why Google wants me to use Gemini so much. Why would they want me to use an AI that doesn’t show ads, isn’t their search, and costs them money to generate the responses? The instant we see ads in LLMs we will stop using them, it will be as abrupt and as annoying as the vuvuzela example because using an LLM is a very intimate interaction. I think with the last sub-clause (that I emphasized), you answered your question: because the conversation is more intimate, Google learns more about your "true interests", be it to make advertising to you more targeted, or for more sinister purposes.