Look at HyperCard (more or less dead, regrettably) or Excel and you'll see many useful "applications" created by non-programmers over the years. People want to

Look at HyperCard (more or less dead, regrettably) or Excel and you'll see many useful "applications" created by non-programmers over the years. People want to create, but need tools to make this easier / more abstract than regular programming. Most companies want to get them into their walled gardens instead, especially web-based companies today.