I didn't make it out to be simple or complicated. They simply valued their sense of efficiency over user experience. There's not much room for "simply" when yo

I didn't make it out to be simple or complicated. They simply valued their sense of efficiency over user experience. There's not much room for "simply" when you're talking about a service that has to work across dozens of OS/browser variants, is practically a utility to its (hundreds of millions of) users, and receives multiple daily updates. This isn't an upstart web service that can optimize around a platform that might be only a fraction of their potential user base either.