This is not exactly a surprise. Paying to remove ads is a tiny market. As much as we like to complain about ads, we also aren't really prepared to fund things

This is not exactly a surprise. Paying to remove ads is a tiny market. As much as we like to complain about ads, we also aren't really prepared to fund things that aren't ad driven. Frankly on the web, for me, ads are fine. For TV less so. I pay for streaming (no ads) and for sport (no ad interruptions) etc. For search, half the time I'm clicking on the ad anyway.