The point of those 2 minutes is not to explain the product. It's to get you to want to talk to the company presenting. Deals don't get closed based on the subst

The point of those 2 minutes is not to explain the product. It's to get you to want to talk to the company presenting. Deals don't get closed based on the substance of a 2 minute presentation, but meetings can and do get scheduled based on one. The booth idea is not a bad one but it doesn't allow the companies to blast their message to everyone at once.