"... We feel that t-shirts are great for communicating and sharing the things people care about so we see them as a great promotional medium. Until now, t-shirt

"... We feel that t-shirts are great for communicating and sharing the things people care about so we see them as a great promotional medium. Until now, t-shirts have been static. We believe that there are many situations in which making a t-shirt dynamic is very valuable. ..." After reading an interview with 'Ariel Poler' CEO & founder of textmarks, I spotted an interesting idea where SMS messaging & the humble t-shirt collide.