3 ms·

YouTube Will Now Let Mobile Users Choose Whether to Watch Ads

16 points by rkudeshi 14y ago

millzlane 14y ago
This is the part where they find out people don't really like watching ad's
citricsquid 14y ago
Some of the most popular Youtubers have their content viewed by hundreds of thousands of mobile viewers so this will make a substantial increase to their revenue (6 and 7 figures for some). Assuming people choose to watch the adverts of course.
grecy 14y ago
I've always made the choice not to watch YouTube ads. Adblock
hullo 14y ago
And, a reminder, the YouTube app is removed from iOS 6, so millions more users will be hitting mobile YouTube directly. Pick one of (a) Google encouraged Apple to pull the app or (b) is jumping on top of the removal to exploit it.
tjoff 14y ago
I feel that showing the ad afterwards is vastly superior. When I deliberately press a youtube-link I do it because I want to see the clip, any distraction then is annoying and is going to be associated with that. But afterwards I am far more likely to passively let the ad run. Having patiently to wait 5 seconds before being able to disable it is like a blow to the face (as well as those infuriating popups after 10s). Afterwards I am way more receptive to an ad. Ted.com does this and I have seen waaaay more commercials after a ted video than on youtube (and I watch more on youtube than on ted). (I have seen youtube clips where the ad is played afterwards (or in some cases, both before and afterwards) but it is extremely rare)
- nivla 14y ago
  The problem with that is that an average user would click away or close the tab as soon as the clip is over. I think its best as how they have it in the beginning with the ability to skip longer ads. I rather get it over with and watch peacefully than be interrupted in the middle.
vshade 14y ago
I hate waiting for the ads and I would not like to waste my limited 3g data on ads. I would lovely pay some money for youtube, but I don't have this option.

3 ms·

YouTube Will Now Let Mobile Users Choose Whether to Watch Ads

16 points by rkudeshi 14y ago

millzlane 14y ago
This is the part where they find out people don't really like watching ad's
citricsquid 14y ago
Some of the most popular Youtubers have their content viewed by hundreds of thousands of mobile viewers so this will make a substantial increase to their revenue (6 and 7 figures for some). Assuming people choose to watch the adverts of course.
grecy 14y ago
I've always made the choice not to watch YouTube ads. Adblock
hullo 14y ago
And, a reminder, the YouTube app is removed from iOS 6, so millions more users will be hitting mobile YouTube directly. Pick one of (a) Google encouraged Apple to pull the app or (b) is jumping on top of the removal to exploit it.
tjoff 14y ago
I feel that showing the ad afterwards is vastly superior. When I deliberately press a youtube-link I do it because I want to see the clip, any distraction then is annoying and is going to be associated with that. But afterwards I am far more likely to passively let the ad run. Having patiently to wait 5 seconds before being able to disable it is like a blow to the face (as well as those infuriating popups after 10s). Afterwards I am way more receptive to an ad. Ted.com does this and I have seen waaaay more commercials after a ted video than on youtube (and I watch more on youtube than on ted). (I have seen youtube clips where the ad is played afterwards (or in some cases, both before and afterwards) but it is extremely rare)
- nivla 14y ago
  The problem with that is that an average user would click away or close the tab as soon as the clip is over. I think its best as how they have it in the beginning with the ability to skip longer ads. I rather get it over with and watch peacefully than be interrupted in the middle.
vshade 14y ago
I hate waiting for the ads and I would not like to waste my limited 3g data on ads. I would lovely pay some money for youtube, but I don't have this option.