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This is called preview text/preview header and is even supported by email service providers like Mailchimp or Klaviyo. It's been common practice for going on fi
by tomnipotent 1y ago
This is called preview text/preview header and is even supported by email service providers like Mailchimp or Klaviyo. It's been common practice for going on fifteen years.
- gwd 1y agoI was going to say, when you send bulk mail with Brevo, they explicitly prompt you for what the "preview text" should look like, and show how it might look on an iPhone Mail or desktop Gmail.