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Jony literally put the guy from packaging in charge of UI, if you wonder why iOS 7 has such garish colors (white glyphs were unreadable on the green app icon co
by throwaway-11-1 1y ago
Jony literally put the guy from packaging in charge of UI, if you wonder why iOS 7 has such garish colors (white glyphs were unreadable on the green app icon containers etc) its because they're were doing design reviews on paper and the team didn't understand CMYK to RGB. It was like watching a room full of adults learn to ride a bike.
- detourdog 1y agoIt sure felt like that. I studied industrial design. Robert Bruner was the designer that hired Ives. Bruner gave his standard design slideshow to my class. His spiel was that he was into boxology. Which is how he described the process of finding the macintoshes form factor (after Frog Design). I always saw Ives talent in that vein. I have been naming my iPhones since 5 or 6 soap because they are like holding a wet bar of soap. I’m not expecting earth shattering product. I think Ives real talent is in materials and fabrication.
- danpalmer 1y ago> because they're were doing design reviews on paper and the team didn't understand CMYK to RGB Huh. Do you have a reference for this? If this is in a book or something I'm interested to read more about this backstory.
- detourdog 1y agoI have no proof but I remember my shock at how contrast colors were poor due to not offering enough connrast. A good physical example was Apple printing serial numbers with white numbers on a grey background.
- monkeyelite 1y agoOof. I don’t know if this true but I have seen the print designer try to do digital and it’s painful. I think these designers don’t realize that a UI is a system with pieces and rules that adapt, and not a fixed drawing.