This. Reinventing the wheel in business context IMOH should be only if: - you can afford it (money) - you have enough time or your customer can wait - provid

This. Reinventing the wheel in business context IMOH should be only if: - you can afford it (money) - you have enough time or your customer can wait - provide significant benefit to you or your customers (have nothing better to do) - you don't have fierce competition in your domain - you are pretty much retired (or could) and treating it more like art/craft/passion project I compare it with building some custom made designer house and furniture. Many would want that, only some can afford it, even less will pay for it.