Ads don’t need to have a call to action. Coca Cola ads don’t tell you to go buy a coke. I also wouldn’t call it “celebrity/partner marketing” when they built t

Ads don’t need to have a call to action. Coca Cola ads don’t tell you to go buy a coke. I also wouldn’t call it “celebrity/partner marketing” when they built the site and (likely) paid him for the words to go with it.