I’m going out on a limb to guess that his commendable efforts at writing (and keeping a digital copy of) a hilarious satirical mathematical takedown were aimed

I’m going out on a limb to guess that his commendable efforts at writing (and keeping a digital copy of) a hilarious satirical mathematical takedown were aimed squarely at going viral after the fact, exactly as has been done, rather than reaching the eyeballs of a petty corporate bureaucrat with a drawer full of coupons. That being said, hopefully he brightened someone’s day over there, because surely the Complaints Department for a shitty breakfast brand consists of a thankless saga of reading illiterate screeds full of abuse and trivial outrage. Who needs Facebook?