I don't think Ron Johnson is really analogous to Ive. Ron Johnson's job where he had the most success was where he was selling fundamentally desirable and grea

I don't think Ron Johnson is really analogous to Ive. Ron Johnson's job where he had the most success was where he was selling fundamentally desirable and great products. I think you would have to be pretty shitty at retail to not do a good job selling iPods and iPhones. His subsequent 2 endeavors, JC Penney and Enjoy, were complete flops. It turns out selling middle-market goods is just really f'ing hard. Ive, on the other hand, I think is pretty universally recognized as a design genius who was directly responsible for the designs of some of the most important consumer products of the past few decades. Yes, it does seem like Jobs was a critical editor that tempered the worst of Ive's "form over function" tendencies like the butterfly keyboard and removing magsafe, but I think it's fair to say there wouldn't have been an iPhone as it was originally released without Ive. I feel like Apple still would have had a pretty similar in-store experience even if someone else besides Johnson originally launched it.