I was considering that, but then I was also wondering what sources I'd be linking to, and what would people actually read. The point isn't SEO, we're trying to

I was considering that, but then I was also wondering what sources I'd be linking to, and what would people actually read. The point isn't SEO, we're trying to get people to change their thinking around how we approach sleep. There is links to research in slow-wave enhancement on our website, but the entire post "could" links to references. But I take your feedback, and I'll be more conscious of adding links to references in future posts.