I think one thing that was always unclear was if they were targeting PC or console gamers. Clearly they were 'PC games' but they didn't act like PC games (sandb

I think one thing that was always unclear was if they were targeting PC or console gamers. Clearly they were 'PC games' but they didn't act like PC games (sandboxed network environment, no mods, no settings) and the console controller really didn't work right for many games. The real target market seemed to be people who aspired to be PC gamers, but enjoyed the idea of a console and didn't have the ability/money to buy a decent PC (but had a great internet connection). Realistically, this market just never felt fully there yet. It also was a company with a huge number of ambitious goals. This isn't a terrible thing, but it definitely pushed them to having a very high (reported around 5M/month) burn rate. Many of these goals, as of today, were unfulfilled. Focus overall seemed all over the place for the company.