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How was that decision made, because it seems that an entire industry adopted this and called it a day. Easy --- advertisers pay for bad ads the same as good on
by jqpabc123 1y ago
How was that decision made, because it seems that an entire industry adopted this and called it a day.
Easy --- advertisers pay for bad ads the same as good ones --- why bother stopping the bad ones?
Convincing so many advertisers to just blindly trust the system and buy into the concept of black box "personalized" advertising is actually the real marketing coup here.
According to some stats, global use of ad blockers is now over 40%. Once it exceeds 50%, I believe this stupidity will slowly start to die out.