That's absolutely the goal of every company, I think, but it's not always possible, especially if you're building a consumer-facing product. Companies like Gith

That's absolutely the goal of every company, I think, but it's not always possible, especially if you're building a consumer-facing product. Companies like Github are more the exception than the rule My point in this article is that nowadays demonstrating the ability to get some paying users, even a tiny amount, is going to leave you much better off than not trying at all. So while a lot of companies will still not be able to live off of the revenue, they can hopefully raise another round with the proof that they've found something people will pay for.